Great branding is born out of insight, communication and trust.

Services

Through communication and insight I help my clients to define their brand and to translate their ideas into a graphic identity that leaves a lasting impression. The clients I choose to work with bring passion and dedication to the process whilst I provide the structure and expertise.

 
 

Services

 

Painters, Builders, Photographers and an Outdoor Retail Store - this category contains them all! Start-ups to re-brands and re-freshes. All with quite different needs and applications.

 
 

 

Ski Base

Brief
Coming Soon

Solution
Coming Soon

  • Business Cards

  • T-shirts

  • Stickers

  • Ski Straps

  • Ads

  • Signage

  • Social Media Templates

 

Bower Builders

Brief
Eric and Jules Bower was in the need of updated branding to better reflect their offering of refined mountain dwellings. Bower Builders take pride in creating quality one-of-a-kind homes and their attention to detail is second-to-none.

Solution
The previous visual identity did not make use of the meaning of their surname “Bower” which means “A shady, leafy shelter in the woods”. The verb means to “enclose” (a place or person) or t o “shade”. A natural or human-made arch that supports climbing plants

Combining two arches or bowers, to create the B.

Custom typography incorporating arches. Timeless, Intentional and refined.
The logo is confident but unassuming.

  • T-shirts

  • Menus

  • Stickers

  • Plates / Mugs

  • Coffee take-away mugs

  • Bags

  • Signage

 

Broadwood

Brief
I was pumped when Greg at Broadwood Tree Services contacted me to help “spruce” up his branding. Whilst a careful risk manager, hardworking and skillful, there is a rockstar vibe about Greg you cannot ignore. He needed a logo that represented that.

Solution
We created a flexible branding system made up of a bold logo teamed with more delicate tree graphics.

  • T-shirts

  • Menus

  • Stickers

  • Plates / Mugs

  • Coffee take-away mugs

  • Bags

  • Signage

 

Johnsson Associates

Brief
Branding for Fernie Distillers, the first distillery in Fernie - producing high quality small batch vodka and gin. The product line starts with No 9 Mine Vodka, Fernie Fog Liqueur and will grow to include a variety of infusions, unique barrel-aged and seasonal batches. 

Inspired by a culture historically rich in prospecting, mining and bootlegging - the branding needed to reflect that whilst remaining simple, engaging and distinctive. 

Solution
Combining clean typography and graphic icons with historical images lead to a contemporary yet personable brand. Using a vibrant but muted colour palette, borrowed from the natural landscape of the valley, added a distinctive look. 

  • T-shirts

  • Menus

  • Stickers

  • Plates / Mugs

  • Coffee take-away mugs

  • Bags

  • Signage

 

Jamie Inman

Brief
Jamie Inman, a photographer in the Elk Valley, wanted to better align her graphic identity with with her style of photography. She also needed a mark that included the moon, sun and stars.

Solution
A whimsical, vintage and organic identity that still has a crisp, contemporary feel.

  • T-shirts

  • Menus

  • Stickers

  • Plates / Mugs

  • Coffee take-away mugs

  • Bags

  • Signage

 

Range

Brief
Range is a property management company focusing on strata and rental management in Fernie. As the company came under new ownership they took the chance to rebrand and update their look to better represent the services and location.

Solution
A confident yet accessible logo with illustrative icons highlighting the location and services, supported by a strong colour palette really made this brand stand out compared to the competitors. 

  • Stickers

  • Plates / Mugs

  • Coffee take-away mugs

  • Bags

  • Signage

 

White Ladder Painting

Brief
This project will always hold a special place in my heart, as it was the first visual identity I worked on after relocating to Fernie. Jen at White Ladder Painting needed a new look to better encompass the growth the company was going through, showcasing their friendly approach, open communication and quality craftsmanship. 

Solution
A simple mark with focus on the white ladder combined with a flexible colour system executed across business cards, stickers and apparel.

  • Staff clothes

  • Business Cards

  • Car dekal

  • Signs