Restaurants
Brief
Branding for Chupenga, a new food venture in Berlin with a vision to provide simple, yet delicious food from the best products, in a quick but welcoming manner. With an atmosphere Inspired by the chill of California and the vibrancy of Mexico.
Solution
Combining the geometric icons inspired by Mexican visual culture with the handcrafted yet structured typography resulted in a contemporary, simple and personable brand that was easy to roll out across over 15 products.
T-shirts
Menus
Stickers
Plates / Mugs
Coffee take-away mugs
Bags
Signage
Chilango
Brief
To brand Chilango, a Mexican restaurant in Fernie, BC. The graphic identity needed to be vibrant, family-friendly and full of character. Mexico but in Canada.
Solution
A clean but textured logo, punchy colours teamed with a structured chaos of cacti illustrations and typography full of character. Applied to business cards, a website, menus, signage, ads and more.
T-shirts
Menus
Stickers
Plates / Mugs
Coffee take-away mugs
Bags
Signage