About My Friend Pike, a design studio run by Lisa Holst.

My Friend Pike. A design studio run by Lisa Holst, a graphic designer with global experience in creating branding and illustrations for small and large clients. Based in Fernie, BC.




The name My Friend Pike comes from fishing for pike during my childhood in Sweden, an event that terrified me but also gave me an enormous respect for these beautiful, fast, predatory fish. I now split my time between Fernie - in the Canadian Rockies and Stockholm, Sweden.

As a designer with global experience, I have worked with a range of clients from ambitious entrepreneurs to established businesses. Seven years in London allowed me to work with the likes of Jamie Oliver, Tropicana and Pelican Self Storage. My clients range from food related start-ups in Europe and the UK to hospitality and real estate in Canada. 





The entire experience of working with Lisa was fantastic. She took time with me to carefully identify the key components of what my business represents. She was then able to articulate these key components into a logo that I’m absolutely obsessed with. 

Ryan Bradley - Owner
Range Property Management


I had the recent pleasure of working with Lisa on a complete redesign of my logo and branding material. My focus was on creating a simple and professional logo that would set me apart from my competitors. Lisa exceeded all of my expectations.  She has an excellent eye for detail, is able to operate within a budget, and delivered all material on time.  I would highly recommend Lisa and My Friend Pike to any business owner. 

Ryan Frazer - Owner
Properties in Fernie



Lisa was asked to create a corporate identity package for our food venture. We had been looking for a graphic designer for some time, but really started to feel comfortable when we met Lisa. Lisa had an uncanny sense for what we were looking for and brought forward great ideas. Lisa has an impeccable taste and we highly valued her views and recommend-ations. Lisa handled the design development process in a very structured and timely manner. She always sent us a few modifica-tions. Most importantly, each modification introduced that special detail that makes all the difference. Lisa has done a wonderful job and we are extremely satisfied with the result.

Anna Vinarsky - Vice President
BlackRock / Chupenga



Lisa worked at The Plant for almost 4 years and it was with a heavy heart that we said goodbye. Lisa is not only a talented, creative designer and illustrator, but a fabulous person to have in the studio. Funny, smart and full of ideas, I really can't speak more highly of her. She really is that awesome.

Matt Utber - Founder, Creative Director
The Plant London


I started off with an idea, I didn't really know what to do with it or how to start. Then a friend recommend-ed Lisa to me. I started off a bit worried because I'm not tech-savvy and I didn't have a clue when it came to marketing my product. Lisa was so friendly and approachable, I could ask her anything. She kept me motivated and focussed at all points during the project and gave me time and extra attention when I needed it the most. Without Lisa I would probably still be talking about Tinka Tots as an idea, but now it's a reality. Lisa has given me a brand that is current and looks professional. I couldn't be happier!

Tina Dhokia - Owner
Tinka Tots